There are essentially two avoidable things that can happen to a blogger, either writers block can set in and; leading you to go days or even weeks-on-end not writing a thing, or you start to loose that connection with your readers and therefore have begun to write sloppy content…
There are of course other factors that can lead to your readers leaving your blog and perhaps never even coming back. Let’s take a look at three of these reasons.
A change in your blog design and layout
I’ve found in the past that when I’ve changed the design or layout of my blog, some of my readers have become less than impressed by it, (I apologise).
This could be because, before the redesign, they use to know where everything use to be, and a change in your design and layout for example can sometimes make them feel as if they’ve stumbled upon an entirely new site.
If you’re going to change the look of your blog and you already have a generous amount of regular readers, just ensure that you publish a ‘welcome to your blog’s new look’ post. They’ll appreciate it even more; you can even consider giving them a guided tour and asking them for their feedback.
Too Many Ads and affiliate links
I think this is one of the biggest reasons why many visitors stop visiting a blog. If you’ve got carried away with adding too many ads and affiliate links on your blog then prepare to loose some of your readers, especially if your blog is just finding it’s feet, the loyal ones though tend to stay loyal I’ve found. But it’s something that can be avoided regardless, simply by placing some of your content before your ads; I know sometimes this isn’t possible, but if you can try it might attract many more readers back to your blog.
With affiliate links, I’ve found that placing a small note in the footer of each post to let your readers know that the post they’re reading may contain affiliate links, avoids any confusion. Alternatively consider adding a disclosure page to your blog.
Lack of Engagement
This is another mother of all reasons, but it’s something many bloggers even after months or even years of blogging fall into the rut of doing at times; where they’ve suddenly stop engaging with their readers…
If you don’t spend time acknowledging your commentators and actively engaging with them on your blog, they will simply get fed up and go elsewhere. I’ve done this many times where I’ve found that some questions I’ve asked bloggers have remain unanswered.
If your blog has quite a lot of guest writers as well, ensure you encourage your authors to interact when comments, questions etc are left on posts.
Well that’s my three possible reasons as to why your readers could be leaving your blog, let me know what you think, or perhaps you have your own reasons to add. Love to hear your reactions, place your comments below.
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All good things to look out for when blogging. If you forget to engage, people are going to leave!
Darren recently posted..Lost Or Stolen University Laptop Computers Could Cost Your School A Fortune
Hi Darren, I completely agree, sometimes it’s so easy to feel like as if you’re just not going to reply to that comment and before you know it you’ve fallen into a rut where you’re not replying to any. I’ve seen it happen many times to bloggers.
Fabrizio Van Marciano recently posted..Giveaway: Win Genesis Theme Framework + Premium Theme Worth $79
I’ve noticed the same thing lately. The guest bloggers who engage the most get the most replies. It’s no surprise, really. Everyone likes engagement!
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Lora, thanks for reading, glad you enjoyed the post.
Fabrizio Van Marciano recently posted..Giveaway: Win Genesis Theme Framework + Premium Theme Worth $79
Fabrizio, thanks for your reply.
Great post dude ! Too many ads , especially pop up ads really frustrates the visitors , and forces them to leave our blogs instantly !
PrIyAnGsHu @ Computer & Internet Tricks recently posted..Download Angry Birds Seasons For Windows PC & Mac
Hey man thanks, I agree, ads are ok in moderation, in the right places and not getting in the way of your blog’s readers. Pop-up ads like AdBrite is frustrating to see on blogs.
Fabrizio Van Marciano recently posted..Understanding A/B Testing
Before changing blog design, you must notify your loyal readers about it so they would know and they will get excited about it. Just make sure you’ll switched to a very nice blog design. Readers also love freebies. Make it as a part of engagement.
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Hey John, thanks for your comment. Choosing a good blog design is essential.
Fabrizio Van Marciano recently posted..Understanding A/B Testing
I think the design and layout is good.
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Design and layout is important, there are hundreds of premium themes out there to make your blog look great.
Fabrizio Van Marciano recently posted..Understanding A/B Testing
Thanks a lot to Fabrizio Van Marciano for this effective post!!!
I have read every line of your post and very carefully also!
Thanks a lot again!
You’re welcome mate.
Fabrizio Van Marciano recently posted..Understanding A/B Testing
Thanks Fabrizio, very useful information………
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Hey Harshit thanks for stopping by. Glad you enjoyed the post.
Fabrizio Van Marciano recently posted..Understanding A/B Testing
I read this Article in a few minute. It is very cool for everyone. Thanks
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I found the third point to be the biggest turn off for readers. There is nothing more disgraceful than putting up an article and not replying to queries posted by your visitors.
Nisar recently posted..DotA v6.72f AI 1.1 – Bug Fix
Hi Nisar I completely agree with you. One of the things I’ve started doing is if someone asks me a technical question through a comment and I need to do some research to find a suitable answer, I’ll comment anyway just to let them know I’m looking into it, it’s best that way which doesn’t make the commentator feel like he’s commented on a deserted blog so to speak. It’s good practice.
Fabrizio Van Marciano recently posted..Good Reasons Why WordPress is still the Best Blogging Platform in the Business!
Nisar I agree with you, Thanks for your comment.
LORA recently posted..How to: add Meta Description and Keyword in blogspot
Having too much affiliate and link adverts means driving away your hard earned readers. If you want to monetize your blog, the best way to do it is to promote your own products or opt in to email marketing instead. That’s what I think.
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Thats a good strategy Nelson, I like it. I’ve just started paying more attention to building a list and maybe look towards creating a new product for the new year. I think affiliate links are ok in good moderation, if I publish three posts on my blog only one of them will have affiliate links.
Fabrizio Van Marciano recently posted..Good Reasons Why WordPress is still the Best Blogging Platform in the Business!
That’s good Fabrizio. Email marketing is kinda hard but it’s worth it I done right.
Engagement with readers is the best thing for any blog. Nice post dude.
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Hey Eric, thanks man. I look at it this way, engaging with readers on your blog is like attending to customers in a shop, you wouldn’t ignore potential clients in a store so the same goes for blogging. If customers experience bad service, they leave and go elsewhere, if commentators don’t feel as if they’re being engaged with on your blog they’ll also leave and go elsewhere.
Fabrizio Van Marciano recently posted..Good Reasons Why WordPress is still the Best Blogging Platform in the Business!
You are absolutely right dude
Really useful tips.but if there is any update in the theme and we do not update it to redesign so we will be back?and what is the disadvantage in keeping the ads what will it matter to the readers?
junaid @ Technology Blog recently posted..comparison between Samsung Galaxy Tab 750 and Apple Ipad 2
Placing too many ads in a page is very frustrating…It distracts the reader !!
Anways a Great share Fabrizo …
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Salman, thanks for your kind words, it’s always a pleasure to share…
Fabrizio Van Marciano recently posted..Good Reasons Why WordPress is still the Best Blogging Platform in the Business!
Hey Junaid, thanks for your comment. I just want to clarify that not all ads on a blog is bad. My argument is that too many could put off readers. If the content of your blog is not great either then that’s double trouble. I visit some blogs and the first thing I see before any content are ads. When you’re a newbie and don’t have the traffic behind you or the level of interaction on your blog this could spell failure.
To answer your question as to what should the ads matter to the reader? Everything if you value them.
Fabrizio Van Marciano recently posted..Good Reasons Why WordPress is still the Best Blogging Platform in the Business!
Thnx for the clarification fabrizio.I got the point.
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Needs hundreds of things to make the website or the blog look different and attractive. Liked the information shared!
Blog’s design also plays a vital role !
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Yes definitely agree with you there. Getting an absolute unique blog design can be a costly process, but there are plenty of premium themes available out there and if you are able to customise it a little yourself, it will go a long way.
Fabrizio Van Marciano recently posted..Bloggers: 11 Most Powerful Ways to Promote Your YouTube Channel
I think if every thing going fine then do too much experiment with the blog. readers start leaving if they don’t like the experiments.
Atish | TechTricksWorld recently posted..Tips To Get Success Through Guest Blogging
Atish, I know what you mean and you’re absolutely right. A while back a friend of mine started off his blog all well, he got some traffic and people visiting his blog and leaving comments regularly. I even helped him customize some parts of his blog. After a few months he decided that he wanted to experiment with the design of his blog completely and as a result made changes that put off the majority of his readers. I think that if you’re going to experiment with blog designs, themes and plugins you should host a separate blog where you can do just that.
Fabrizio Van Marciano recently posted..Bloggers: 11 Most Powerful Ways to Promote Your YouTube Channel
I meant to say “don’t do too much experiments “.
sorry for spell mistake.
I think too Many Ads and affiliate links is the main point among them
LinkingJunction @ Social Bookmarking recently posted..Real user reviews for Zecco
Your Google Analytics can tell you clearly why your visitors s leaving your blog. I’ve checked mine and I found some keywords that visitors are looking for in my blog that is not there.
Thats a very good way also, thanks for sharing your tip.
Fabrizio Van Marciano recently posted..6 Ways to Improve your Online Business in 2012
Great post dude ! Another way to stop the visitors from leaving is to create an environment of conversation within your blog ! BTW , Thanks for sharing !
Great post dude. I got every point. Thanks
You’re welcome Rasel, glad you enjoyed the post.
Fabrizio Van Marciano recently posted..6 Ways to Improve your Online Business in 2012
your all mentioned points are right. Lack of engagement and too many ads are
the Important reason.
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too many affiliate links and ads make the blog looks ugly and dirty place where readers don’t want to stay and read anything.
i agree
many affiliates links make site very ugly
Mart, thanks for your elaborate input I definitely agree too, however I think a lot sites and blogs look overcrowded with ads and affiliate links because many of them are packed above the fold. On first impression this can be immensely off-putting.
Fabrizio Van Marciano recently posted..6 Ways to Improve your Online Business in 2012
Yeah , I completely agree with you bro ! Many ads , or affiliate links makes the blog dirty , and frustrates the visitors !!
PrIyAnGsHu @ Latest Tech News recently posted..Google Introduces Google Music To The Public – Now With A Music Store
You are Right . I think we should Build the readership first.
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Yes Too much of ads makes blog like a market where products are being sold. HTanks for the post fab.
Thanks for this post, go ahead….
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Hello Fabrizio , I want to add one more point ! Quality content is the main thing which can stop a blog’s readers from going away !! And , if the posts are solutions to the problems of the blog’s readers , then the readers will be more engaged within the blog !!
PrIyAnGsHu @ Latest Tech News recently posted..Google Introduces Google Music To The Public – Now With A Music Store
I am 100% agree with you priyanshu, i think content is like king of sites……..it always bring visitors to your sites
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Hey PrIyAnGsHu you’re absolutely right. Content is king when it comes to attracting and keeping readers interest. Readers come to your blog to find answers, to read about your thoughts and opinions, they look for something that can help them.
Fabrizio Van Marciano recently posted..30+ Reputable Places to Get Massive Backlinks to your Blog
There is no need to say content is the king becuase Blogging is all about the content only. So Its natural for blogs that your content is the main thing.
thanks for the post.
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hi,
Great post bro ! Thanks for sharing.
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really this is helping a lot to improve the blog traffic…..
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ya your rite yar
my site was loss its hits beacuse of this three reason i think 
thanq for u great tips
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worthy tips we need to follow for increasing the visitors ratio and you can see more in this also http://techdraginfo.blogspot.com/
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Great post dude ! Keep up the good work !
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hello friends,
does anybody know why avi is not posting any post from many days………
harshit @ hrmehrotra recently posted..Facebook face trouble sells user’s info
I’ve been thinking the same thing… I hope he’s ok I’ve sent him a couple of emails but have had no reply. Check his Facebook maybe.
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Yeah, i got the updates from his facebook account but no response…….
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Hi Fabrizio,
I think these three points are really the most important points to focus to. Too much advertising can surely drive the visitors away and so can not engaging with the visitors. I think each blogger should take care of their readers concern so that they will visit more often
Shiva @ Blogging Tips recently posted..Popup Domination Discount – Popup Domination 3 Launch
You’re absolutely right Shiva, engaging I think perhaps the most important because the internet has become all about social engagement. Thanks for stopping by
Fabrizio Van Marciano recently posted..The 5 Cons of Working from Home [Part Two]
So Helpful post! This post is really helpful for the blogger!
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Fabrizio Van Marciano recently posted..15 Essential SEO / Webmaster Tools for Bloggers
I know a blog with too many ads on his blog. He was blogging for 3 years now and he hasn’t earned anything yet. About lack of engagement, I think this not a very big deal. Commentators can discuss with each other without the engagement of the author.
yeah we all miss the author……….where is he?
harshit @ hrmehrotra recently posted..OnLive roll out cloud gaming and custom touch controls to Tablets
nice post
harshit @ hrmehrotra recently posted..OnLive roll out cloud gaming and custom touch controls to Tablets
blog design is the most imp thing which tells the user about the site,,if its good,,,reader wont close the tab so easily!!!!!!!!
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i always write high quality posts in order to attract more loyalty readers and i wanna keep them to spend more time on blog.
very good concept joseph………..keep it up
harshit @ hrmehrotra recently posted..Samsung Focus S I937 Mango OS Reviews and Specifications
Thats really great shenoy…
hi…
Thanks For sharing the reasons and i will take these point into consideration and try to improve them ….
Thanks Once again…
Too much ads will make a blog looks really nonsense, that is why a blogger should know the limits and avoid being too overwhelmed with the idea of getting money out of ads.
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Great Article….i always tried to skipped those things
News World Inside.
awesome post. newbie and others improve our skills through..
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Does change in the desing n layout really affect? Dont people get monotonous to the same thing?
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blog design plays important role to keep visitors more time on the blog.
you can also visit my blog http://techdraginfo.blogspot.com/2012/01/download-facebook-chat-instant.html
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if a site taking time in loading what should to do?
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Yes,the 3 reasons is right.But I think it must be other reasons.Do you think so?
Maybe it’s up to readers.
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I think there is also another reason: you haven`t update your blog for a long time. Do you think so?
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Thanks a lot for your sharing.I will change my way on my blog.
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My blog getting low visitors….can you tell me why this happens???????ma blogTech Swaraj
Visitors will not stop on your blog if article posted in your blog in not interesting or it is too descriptive or too lengthy. Also blog should contains good images which attracts to people.
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Hey! Do you use Twitter? I’d like to follow you if that would be ok. I’m
absolutely enjoying your blog and look forward to
new posts.
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